New The GEO Era Has Arrived

Your products are
invisible to AI.
Zelium changes that.

GEO (Generative Engine Optimization) is the new frontier — ChatGPT Shopping, Perplexity, and Google AI Overviews now drive product discovery. But they can't see most Shopify stores. Zelium scores your products, finds what's broken, and fixes it automatically — in minutes.

  • Works on any Shopify plan
  • 2-minute install
  • Free tier forever
  • 127+ stores already optimised
Live Score Demo
38
AI-Invisible
Before
91
AI-Discoverable
After Zelium
Completeness
82
Schema
95
Text quality
88
0 Stores
0 Products Scored
+0 Avg Score Lift
<0 Min Setup

The GEO Era Problem

The GEO era changed everything.
Most Shopify stores didn't notice.

Generative Engine Optimization (GEO) is how brands get cited by AI. But AI systems don't crawl the web like Google — they rely on clean, structured, enriched product data. And 90% of Shopify stores are feeding them garbage.

"AI can't find me"

When shoppers ask ChatGPT for product recommendations, your store doesn't appear. It's not a ranking issue — AI simply can't extract your product data.

"SEO is fading — GEO is next"

Google's AI Overviews now answer shopping queries directly. Organic product impressions dropped 34% in 2025. SEO alone isn't enough — Generative Engine Optimization (GEO) is the next imperative.

"You don't know what's missing"

You can't fix what you can't see. Most merchants have no visibility into what structured data, attributes, or schema fields AI systems require.

0%
of Shopify products have no JSON-LD schema
0%
of product descriptions fail AI attribute extraction
0x
more likely to appear in AI results with complete structured data

The Zelium Score

Every product gets a score.
Most fail. Yours might too.

Zelium runs a 6-point diagnostic on every product: data completeness, structured schema, identifier presence, Text quality, image quality, and cross-source consistency. The result is a single score from 0 to 100.

No Brand

Floral Wrap Midi Dress

Nice dress. Great for any occasion. Looks good on everyone.

❌ No JSON-LD ❌ No GTIN ❌ Vague Description
$49.99
42
AI-Confusing
Floral Wrap Midi Dress
Completeness 65
Schema 0
Identifiers 20
Text quality 58
Images 70
Consistency 55

AI Platform Readiness

How each generative AI engine reads this product right now

ChatGPT Shopping
Not Indexable
31
  • ❌ Brand (vendor) field empty — ACP feed eligibility blocker
  • ❌ No GTIN/barcode on variants — product can't be canonically matched
  • ❌ No SKU on any variant — ChatGPT can't distinguish product variants
  • ⚠️ No Q&A / FAQ on product — ACP recommended signal missing
Google Gemini
AI-Invisible
24
  • ❌ Description under 200 chars — fails UCP intent matching
  • ❌ Fewer than 3 product tags — context signals missing
  • ❌ UCP profile check failed — Gemini can't route native checkout
  • ⚠️ No review app data linked — ratings not surfaced in Gemini results
Completeness
Required attributes present and filled
Schema
JSON-LD Product markup validity
Identifiers
GTIN, UPC, MPN, Brand validation
Text quality
AI extractability of descriptions
Images
Alt text, resolution, count quality
Consistency
Cross-source data alignment
0–39
40–54
55–69
70–89
90–100
AI-Invisible
0–39
AI-Confusing
40–69
AI-Readable
70–89
AI-Discoverable
90–100

Simple Process

From invisible to discoverable
in 3 steps

Connect

Install Zelium from the Shopify App Store. No API keys. No configuration. It connects to your store automatically.

Diagnose

Zelium scans every product and calculates an AI Discoverability Score. You'll see exactly which products are invisible and why — in under 2 minutes.

Fix

Accept AI-powered fix suggestions with one click. Zelium rewrites titles, enriches descriptions, adds schema — and pushes changes directly to Shopify, turning your catalog into a GEO-ready storefront.

Full Feature Set

The only app comprehensive enough
to win the GEO race

AI Discoverability Score

Six sub-scores. One AI visibility label. Pinpoints exactly what's costing you visibility — not just "needs improvement."

FREE STARTER GROWTH SCALE

AI Auto-Fix Engine

One-click AI-powered fixes. Rewrites titles, descriptions, and schema fields to be AI-readable. Preview before applying. Undo anytime.

STARTER GROWTH SCALE

WebMCP Agentic Tools NEW

Turn your storefront into an agentic-commerce endpoint with WebMCP, the new Web Model Context Protocol from Google Chrome. AI shopping agents in browsers like Chrome and Gemini can call a live product-search tool on your store. One click to enable, no theme code.

STARTER GROWTH SCALE

Structured Data Feed

A public, CDN-hosted JSON feed at feed.zelium.app/your-store. AI systems that accept product feeds will find your catalog automatically.

STARTER GROWTH SCALE

Real-Time Webhook Sync

Every product change triggers an automatic re-score. Your AI visibility score stays live, with no manual scanning.

STARTER GROWTH SCALE

AI Crawl Simulation

See exactly what AI extracts from your product page, and what it misses. Side-by-side "What AI sees vs What AI needs."

GROWTH SCALE

Competitive Benchmarking

See how your store's AI-readiness compares to category averages. Find the gap. Close it.

SCALE

Category Attribute Templates

20+ category-specific attribute checklists. Electronics needs specs. Fashion needs fit + material. Zelium knows the difference.

STARTER GROWTH SCALE

AI Crawl Instructions

Auto-generates a machine-readable AI instructions file served via your Shopify store. Tells AI crawlers exactly how to index your catalog.

STARTER GROWTH SCALE

Real Results

Numbers that
speak for themselves

+28 pts
average score improvement after first fix session
127
Shopify stores using Zelium
21K+
products scanned and scored
< 2 min
average setup time from install to first score
I had no idea my products were invisible to AI. Zelium flagged 312 missing fields across my 80-product catalog in just a few minutes. My AI visibility score went from 34 to 79 in one afternoon.
Sarah K.
Footwear DTC · $40K/mo GMV
The Auto-Fix feature alone is worth the subscription. I used it on 200 products and saved 3 days of manual work.
Marcus D.
Home & Kitchen Brand
Before Zelium, when I tested my store in ChatGPT Shopping, it returned nothing. Now it surfaces 4–5 products per query.
Priya M.
Wellness & Beauty · Growth plan

Simple Pricing

Start free.
See what AI can't read.

Every store gets a free AI discoverability score — no credit card required. See exactly where AI shopping systems lose your products, then upgrade to fix it.

Free
$ 0 /mo
See where AI loses your products.
  • Up to 25 products
  • Full AI Discoverability Score
  • 6-dimension diagnostic
  • No AI auto-fixes
  • No data feed
Start Free
Starter
$ 15 /mo
Fix your worst products. Publish your feed.
  • Up to 100 products
  • 100 AI fixes per month
  • 30-day score history
  • Category templates
  • AI product feed + crawler instructions
Start Starter
Scale
$ 159 /mo
Full catalog, zero limits.
  • Unlimited products
  • 1,000 AI fixes per month
  • All Growth features
  • Competitive benchmarking
  • Priority support
  • Shopify Plus optimised
Start Scale

No credit card for Free. Cancel any paid plan anytime.

FAQ

Questions merchants
ask us most

What is GEO (Generative Engine Optimization)?

GEO stands for Generative Engine Optimization — the practice of optimising your content and product data so it is cited, recommended, or surfaced by AI-generated answers in tools like ChatGPT, Google AI Overviews, Perplexity, and Claude. It is the AI-era equivalent of SEO. Where traditional SEO targets search ranking algorithms, GEO targets the large language models that generate answers and product recommendations directly in chat interfaces.

Why don't my products appear in ChatGPT, Gemini, Claude, or Perplexity?

AI shopping engines discover products through structured data, not traditional SEO. The most common reasons products are invisible to them are: missing or incomplete product descriptions, no structured data (JSON-LD / Schema.org markup) on product pages, titles that don't match how people describe products in natural language, missing key attributes like material, size, colour, or use case, and no machine-readable product feed that AI crawlers can index. Zelium scores each of these signals and tells you exactly which ones are holding your products back.

How do I get my Shopify products to show up in ChatGPT, Gemini, Perplexity, and Claude?

To appear in AI-powered shopping engines you need to: write clear, attribute-rich product descriptions in natural language; add Schema.org Product structured data (JSON-LD) to every product page; publish a machine-readable product feed that AI crawlers can discover; create a well-structured llms.txt file so AI agents understand your catalogue; and keep your product data consistent across your storefront and feeds. Zelium automates all of these steps.

What is the difference between SEO and GEO?

SEO (Search Engine Optimisation) improves your ranking in traditional search results (Google blue links). GEO (Generative Engine Optimization) improves how often and how accurately AI-generated answers mention or recommend your products. SEO depends on backlinks, keywords, and page authority. GEO depends on structured data completeness, description clarity, attribute richness, and machine-readable feeds.

Why are my Shopify products not showing in AI search results?

Shopify themes do not add Schema.org structured data or product feeds by default. AI search engines rely on that structured data to understand what you sell. Without it, your products are essentially invisible to AI-powered discovery. Zelium adds the missing structured data layer on top of any Shopify theme without editing theme files.

Does Google AI Overviews use my Shopify product data?

Yes — Google AI Overviews can surface product recommendations based on structured data (Schema.org / JSON-LD) found on your product pages and in your merchant feed. Stores that lack structured data are unlikely to appear. Zelium adds the required structured data layer and generates a product feed optimised for Google's AI surfaces.

What is WebMCP and how does it help my Shopify store?

WebMCP (Web Model Context Protocol) is an emerging standard, proposed by Google Chrome, that lets a website expose tools to AI agents running inside the browser. For a Shopify store it means AI shopping assistants in browsers like Chrome and Gemini can search your catalog and surface the right products directly, without a human clicking through. Zelium lets you turn on WebMCP with one click and adds a live product-search tool to your storefront, with no theme code required.

How do I make my Shopify products available to AI shopping agents (agentic commerce)?

Agentic commerce is when an AI agent shops on a customer's behalf. To take part, your store needs two things: machine-readable structured data so agents can discover your products, and tools the agent can call to act. Zelium covers both. It adds Schema.org JSON-LD and an AI product feed for discovery, plus WebMCP agentic tools (such as product search) that AI browsers can invoke live. Together they let agents in ChatGPT, Gemini, and Chrome find, compare, and recommend your products.

Is there a free plan?

Yes. The Free plan tracks a fixed set of products (pinned at your first scan) and provides basic AI discoverability scoring and a limited number of fix suggestions per product. AI credits, auto-fix, daily auto-scans, product feeds, and WebMCP agentic tools require a paid plan.

Does Zelium modify my actual Shopify product listings?

Only when you explicitly apply an auto-fix. Zelium reads your product data to score it and generates suggestions, but nothing changes in Shopify unless you choose to apply a fix. You can undo an applied fix within the undo window for your plan.

Your competitors are fixing
their AI visibility right now.

Every day without GEO-optimized product data is a day AI systems choose someone else's products. The fix takes 2 minutes.

🚀 Install Zelium Free on Shopify

No setup. No credit card. Free diagnostic includes all 25 products.